“Outsauce Media created innovative standout marketing material in many forms, that enabled our brand to not only shine in-store and online, but put us levels above the competition.”
Nicola Hawes,
Business Development Manager,
Derrimut 24:7 Gym
Nicola Hawes,
Business Development Manager,
Derrimut 24:7 Gym
Since 2017, we were tasked with the oversight of all Creative, Digital Marketing, Social Media Management and Apparel endeavours and worked closely with Derrimut 24:7 Gym as they had an uncompromising vision to scale quickly.
Since 2017, we were tasked with the oversight of all Creative, Digital Marketing, Social Media Management and Apparel endeavours and worked closely with Derrimut 24:7 Gym as they had an uncompromising vision to scale quickly.
Derrimut 24:7 Gym wanted to re-establish themselves, from a Bodybuilding Gym to the leader in Health and Fitness across Australia. With 9 Gym locations to start with, our approach was to research properly and lay the foundations with strategy, completely change their branding and identity as well as changing the brand narrative brick-by-brick. This was done over time, whilst establishing and growing their non-existent social media channels exponentially through educational, thumb-stopping, quality content that users would interact with.
Derrimut 24:7 Gym wanted to re-establish themselves, from a Bodybuilding Gym to the leader in Health and Fitness across Australia. With 9 Gym locations to start with, our approach was to research properly and lay the foundations with strategy, completely change their branding and identity as well as changing the brand narrative brick-by-brick. This was done over time, whilst establishing and growing their non-existent social media channels exponentially through educational, thumb-stopping, quality content that users would interact with.
The consistent messaging was reinforced through Campaign Management and Digital Marketing endeavours across their brand holistically. User experience and brand perception changed, a well thought out creative process was implemented for consistency and digital marketing endeavours were pushed out to the masses in existing and upcoming growth areas. This was assisted with Messenger Marketing, Email Marketing, Influencer Marketing, Gym Membership Promotions, Supplement Store Sales, Meal Pack Sales and Fitness Apparel drops.
The consistent messaging was reinforced through Campaign Management and Digital Marketing endeavours across their brand holistically. User experience and brand perception changed, a well thought out creative process was implemented for consistency and digital marketing endeavours were pushed out to the masses in existing and upcoming growth areas. This was assisted with Messenger Marketing, Email Marketing, Influencer Marketing, Gym Membership Promotions, Supplement Store Sales, Meal Pack Sales and Fitness Apparel drops.
We changed the game for Derrimut 24:7 Gym and this showed in early 2020 when the Pandemic hit and all gym’s were forced to close. As we had implemented compounding strategies from the years prior, their business model turned to online and where most brands struggled, Derrimut 24:7 Gym succeeded.
We changed the game for Derrimut 24:7 Gym and this showed in early 2020 when the Pandemic hit and all gym’s were forced to close. As we had implemented compounding strategies from the years prior, their business model turned to online and where most brands struggled, Derrimut 24:7 Gym succeeded.
We built an internal design team and provided structure, so that when our contract had ended, they could take over the reins and we were leaving the Brand in a much better place. When our contract ended with Derrimut 24:7 Gym, they had 24 Gym locations, a welcoming environment and a whole new outlook on brand growth.
We built an internal design team and provided structure, so that when our contract had ended, they could take over the reins and we were leaving the Brand in a much better place. When our contract ended with Derrimut 24:7 Gym, they had 24 Gym locations, a welcoming environment and a whole new outlook on brand growth.